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DIGITAL MARKETING

The field of Digital Marketing is seen by many as somewhat of a dark art.  In an industry filled with acronyms, technologies and endless tips & tricks, it’s vital to ensure that your marketing budget not only delivers viewers, but that it also delivers repeatable, testable and measurable results.
SEARCH ENGINE OPTIMISATION (S.E.O.)

The first part of any Digital Marketing strategy should always be focused on ensuring that your website is picking up all the organic traffic possible.  Why?  Because it’s the lowest cost traffic your site is going to get.  At its core, S.E.O. is the practice of ensuring your site contains the technical information required to encourage search engines to give your site preferential treatment over competitors.

Search engines, above everything else, prefer to list websites with relevant content first, so good S.E.O. is also ensuring the content of the site is relevant to to the search terms you want to target.  The most relevant content takes time, research and and excellent language skills.  Our approach is to deliver S.E.O. on a continuous improvement basis, building your rankings and presence keyword by keyword over time.

SEARCH ENGINE MARKETING (S.E.M.)

Google Adwords and Bing Ads are two of the most misunderstood tools in the marketing world, resulting in thousands of dollars been wasted every day on clicks that don’t have a chance of turning into a sale.  Most campaigns are run blindly, without any understanding of which clicks are turning into results.

The most important task in setting up and effective S.E.M. campaign is agreeing on and configuring Conversion Metrics that track every interaction from the search keyword to the click on the ad, the journey through the site and the ultimate sale.  While for every business and website what proves to be the most cost effective and profitable approach will be different, there is one common goal that all strive for – a high number of low cost conversions.

SOCIAL MEDIA MARKETING (S.M.M.)

More than ever before, Social Media in shaping the online world and if you’re not positioning your brand and products in that space, you’re missing out.  While the chance of a post on your products going viral, and being shared organically among social media users, it does happen, and for others, social media companies are constantly innovating and offering new and exciting ways to market your products and services.

Facebook, Instagram, Twitter, Google+, LinkedIn, Pintrest… the list is huge, with each platform having its own range of services and rules.  The good news is that no matter what product or service you offer, or what industry you’re in, there is a social media platform that’s right for you.

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About Our Social Process

As with any marketing campaign, planning is important however continuous analysis of results and adjusting the campaign accordingly is crutial.
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Goal Identification

Our sales team will work to understand your needs, expectations and set goals for delivery of the campaign.
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Initial Setup

We will set up the advertising accounts and create a starting point campaign.

Conversions

Our Web Developers will integrate conversion and metrics tools on your website for accurate reporting.

Results

After the campaign has launched, we will use reporting tools to understand what’s working, and what’s not.

Improvement

To ensure every cent of your marketing budget is spent effectivley, we will regularly update the campaign.

Business Areas We Specialise In

  • Service Website

    Drive new business through the door with a professional trade website
  • Medical & Health

    Clean, Fresh and Modern Websites that help promote your services locally
  • Local Council

    Smart Custom Built Solutions to improve how you manage your time
  • Manufacturing

    Target your specific market and promote your unique offering
  • Food & Cafe

    Handling Online Ordering & Table Booking Solutions to increase profits
  • Tourism

    Online Booking Systems and Channel Management Specialists

Service Website

Targeted and Professional Service and Trade Websites built for one specific purpose... to get the phone ringing! With experience in a range of trades, we understand what drives the customer to pick up the phone and call.

Get in front of more customers in your area.

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Medical & Health

Providing professional healthcare websites and marketing solutions for individual specialists, private general practitioners, dentists, surgeons and consultants. You can trust our experience in the health industry to grow your business.

Make sure your local customers can find you

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Local Council

With the strictest of requirements and a high level of expectations, Local Council work has allowed us to grow in skill and ability to manage large projects from start to finish.  Complete and easy solutions to technical and costly problems.

Have you seen our latest large scale project Melton Learning?

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Manufacturing

Advising customers of your unique offering or process can be hard for manufacturing companies, hence the need for an engaging website that gets your message and products out there. Get the job done right the first time.

Intelligent strategies that provide excellent results

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Food & Cafe

3rd Party services charging you a fortune to allow customers to order online? Take control of your online ordering and keep the profits for your business to grow. Making it easy for your customers to order is imperative in this competitive market.

Professional and Scalable Online Ordering Solutions that work

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Tourism

Integrate your website with all of the popular channels available to the Accommodation and Tourism markets to ensure that you never double book again. Make sure it is easy for your customers to find and book today.

Online booking systems that allow you to stay in control.

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More Services We Provide

We really do try to offer a one stop shop for all of our customers.  Saving time, money and headaches by keeping all of your web needs under one roof.

Web Design

Whether your first web site or latest in a long line of developments, web design is at the core of any successful website project.  

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Digital Marketing

Ensure your marketing budget not only delivers viewers, but that it also delivers repeatable, testable and measurable results.

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Web Hosting

A Web Hosting Service that is capable of delivering that site to your customers quickly and reliably.

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Beautiful Design, Full Functionality

I chose Comfusion as my web developer as I wanted to work with a local company who could come and see me and understand my business. I am not the most technical person, and I had no idea about the complexity of building a website. Comfusion were able to take my idea and create exactly what I needed. Delivered on time and on budget. Would use again

Daniel 
Daniel

I found the team at Comfusion to be very professional, knowledgeable and patient, providing a level of confidence that the job will be done right the first time. They turned around an unfinished project that everybody else said couldn't be done. Thank you so much.

David  Essentials2U
David

Great team of people at COMFUSION, they took the hassle out the process and let me focus on my business. Website is working well and getting great feedback from my customer base

Ray  Mondo Exclusive
Ray

Very easy to work with, they understand our requirements and achieve our goals. Very happy with our design, and our custom quote tool has saved a lot of time for our staff. Thank you COMFUSION

Ling  Bosoar Stone
Ling

The Nice Things People Say About Us

What have we been up to?

Take a look at our range of beautiful projects that we have completed recently. All mobile friendly, professionally designed and functioning perfectly. Get your project started today, Click Here To Get In Touch

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